Jang Wonyoung fronts the Tommy Jeans fall 2026 campaign. The star brings a K-pop sensibility to the brand’s vision of American prep. The singer and Tommy Hilfiger Global Brand Ambassador moves through a wardrobe of denim, playful layers, and sporty staples that suit her right down to the details.
New York style shaped the collection. And it reworks classic Americana through oversized proportions, rich textures, and touches lifted from the brand’s archives. Wonyoung claims each outfit as her own, pairing preppy staples with an easy streetwear attitude.
Tommy Jeans Fall 2026 Campaign
Denim sets the tone as she layers a faded blue denim jacket over a crisp white shirt, finishing the look with matching wide-leg jeans. Washed black denim separates offer a darker counterpoint, while a cropped logo sweater, baseball cap, and fuzzy jacket lend a sweeter approach.
Then comes the prep. A pleated tartan mini skirt meets a white logo tee and a glossy burgundy puffer, with a furry micro duffle bag in tow. In another frame, an oversized argyle sweater in burgundy, navy, and cream slouches over loose jeans.
“From prep tartans to oversized logos and denim-on-denim, I love mixing the style codes in unexpected ways,” Wonyoung shares. Chunky outerwear, graphic knits, varsity-inspired details, and logo accessories round out the lineup.
Before the tartans and puffers came summer. Explore Tommy Hilfiger’s summer style edit for the warm-weather side of American prep.
