
Kylie Minogue brings pure pop-star magic to JW Anderson’s fall-winter 2026 campaign. The singer and style icon stars in the new ads, stepping into Jonathan Anderson’s world of craft, color, and playful design.
JW Anderson Fall/Winter 2026 Campaign

The inspiration is rooted in fashion as a full story, where clothes, objects, and emotion all speak to each other. The looks include crochet dresses with open argyle patterns, giving handmade texture a bold, modern twist.

One blue dress features yellow car motifs, styled with orange shoes and a red Loafer Bag. Another look mixes a red top, a white textured skirt, a purple wrap, and black loafers. Kylie also wears a sheer white crochet dress with floral details, paired with a mint Loafer Bag.

The Loafer Bag adds a sharp house signature to the softer craft pieces, while the Home & Garden influence brings fashion closer to design. In the images, Kylie poses against a clean studio backdrop, letting the clothes feel bright, cheeky, and a little surreal.
