Versace debuts its La Vacanza 2026 campaign, named Versace Obsessed, and the setting earns the name. Steven Meisel photographs Betsy Gaghan, Ella Mccutcheon, Sabryna Oliveira, and Alvise Candida in a seaside bedroom where every wall is covered in archival campaign imagery from the house.
Versace La Vacanza 2026 Campaign
The effect is a confrontation between eras. Past campaigns paper the walls while the current cast moves through the space in La Vacanza 2026 pieces, the ocean visible through the windows behind them. The room is a collection, and the models are additions to it.
The Versace clothes run from striped denim and printed silk to pale pleated skirts with sharp jackets. A green printed dress sits easily on the body. Red trousers and striped shirts land with gold hardware and black leather. Scarf details and bold belts keep the looks together across the range.
Chain-trimmed bags, sleek heels, and layered jewelry carry the accessories forward. The campaign puts the archive on the walls and the new collection on the bodies, with Meisel capturing both in the same frame.
Looking for more Versace? See Aimee Lou Wood front the Greca eyewear campaign next.
