Eva Herzigova stars in the Jacquemus Le Palmier fall-winter 2026 campaign. The Miami-captured story is shot by Dudi Hasson, in which sculptural tailoring meets palm trees, swimming pools, and pastel architecture.
Jacquemus Fall/Winter 2026 Campaign
The collection traces the references that shaped Simon Porte Jacquemus during his early years in Paris. Its sense of fun has a sweeter origin in his daughter’s palm-tree ponytail, a small family detail that grew into the mood of an entire season.
Herzigova carries the idea with confidence. In one frame, she stands in a fitted white skirt suit, its nipped waist flowing into a curved peplum and flared hem. Another look turns darker, pairing a cropped black leather jacket with rounded sleeves over a fitted knee-length skirt, sheer tights, and pointed pumps. Big geometric earrings and structured black bags push the drama further.
The silhouettes borrow from 1950s couture, while the body-conscious styling brings a 1990s sensuality. Then comes the wink, an exaggerated 1980s humor drawn from French film and technicolor TV.
Jacquemus has a knack for playful collaborations. See the Nike x Jacquemus Moon Shoe campaign next.
